Wayoutback enter the Top End market
Wayoutback Desert Safaris, the company specialising in Red Centre tours has announced its expansion into the Northern Territory’s Top End. The company will also branch out into the adventure market.
Kicking off on June 23, Wayoutback will offer one to three day “Tropical Safaris” throughout Kakadu and Litchfield. They will cater to the backpacker market with their budget range, to be known as ‘Adventure’ safaris.
The company has also developed a consulting contract arrangement with veterans of the tourism industry, Greg Zammit and Ken Hart.
Greg Zammit will assist with the marketing of Wayoutback Desert Safaris, based in London, while Ken Hart will be based in Darwin responsible for reservations and Top End operations.
Don Wait, Director of Wayoutback announced, “I am very proud to announce the expansion of the Wayoutback product portfolio, all the while continuing with our ethos of small group personalised touring offering exceptional attention to detail.
“I believe in order to remain at the top of our game in tourism product and development we needed to strategically expand Wayoutback and to assist me with this I welcome Greg and Ken into the company, although I haven’t quite worked out how to control them!
“Their many years of experience in the tourism industry will assist me achieve the company’s goal whilst continuing to provide a quality locally owned and operated tourism product.”
Wayoutback’s existing tours can be found here.